Longchamp
Fashion & Apparel
France
Parisian leather goods with playful charm and enduring elegance.
Aesthetic Direction
Warm & Organic
Editorial & Chic
Identity Colors
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#B0D484
#FFFFFF
#454A2D
Type in Use
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The Feeling Behind It
The visuals feel sunlit, playful, and provincial — like a market morning on the Riviera. The styling mixes functionality with flirtation: garden boots and sculpted bags, sun-washed linen and seaside texture. It’s utility with a wink — casual, but carefully charmed.
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